Last updated: August, 2022
For the purposes of EU data protection laws ("Data Protection Legislation"), Hartestate is a data controller (i.e., the company that is responsible for, and controls the processing of, your personal information).
What information do we collect?
This section describes the types of personal information we may collect about you. We use the personal information we collect to carry out our obligations arising from any contracts entered into between you and us and to provide you with the Services that you request from us.
Information you provide us directly
Contact and account information. We may collect personal information, such as your name, phone number, address, industry type, company, and e-mail address when you register for our Services, purchase products, sign up for our mailing lists, or otherwise communicate with us.
Automatically collected information
URL, IP addresses, Device Information and Frequency of Use. Like many other online service providers, we collect and analyze information about our users’ utilization and navigation of our Services. This information helps us to design our Services to better suit our users’ needs, and we also use this information to share aggregated, anonymous information on the effectiveness of our Services with content owners and creators. This information is collected automatically and may include the URL you came from prior to using the Services, the Internet Protocol address (IP address) of your computer or mobile device, the type, and version of the internet browser you are using, the make, OS model and unique identifier of your computer or mobile device, and your usage patterns associated with the Services.
Information from other sources
Collection and processing of sensitive information
The Service does not collect or process ‘sensitive information’, defined as data consisting of racial or ethnic origin, political opinions, religious or philosophical beliefs, or trade union membership, genetic data, biometric data, data concerning health or data concerning a natural person's sex life or sexual orientation. As such, you should not provide any such information as part of your user profile, as part of any correspondence, when you upload images, or by any other means with your use of the Service.
How do we use personal information?
Contact and account information. We use your contact and account information to enable us to provide a secure and personalized Service. We also use your personal information to improve our services, to provide you with information about other goods and services we offer that are similar to those that you have already purchased or enquired about, or to notify you about changes to our Services.
Payment and transaction information. We use this information to facilitate transactions, detect and prevent fraud and keep a record of your purchases so we can provide you Customer Support and warranty services, and for financial purposes as required by law. We do not process your credit card information directly, but rather this information is processed by one or more 3rd-party payment processors.
Online Inquiries and Correspondence. We use the personal information you provide so we may communicate with you regarding your inquiry and to satisfy other requests. If you provide your phone number, we may use that information to make direct dial calls, autodialed and prerecorded message calls, and to send text messages, from Hartestate relating to our products and services. If you correspond with us via email or by written mail, we may store the information you submit in a manner specific to you, for example in an electronic file indicating you are the sender.
URL, IP addresses, Device Information and Frequency of Use. We use this personal information to better understand how frequently you use the Services, the time you spend actively using the Services, and the pattern of actions you take in using the Services, We also track the URL that you visited before you came to our Services, the URL to which you next go to, information about the browser through which you are accessing the Services, and your Internet Protocol (IP) address. We use this information to administer and improve our Services, help diagnose problems with our Services, and to better understand your use of the Services. Your IP address may also be used to help identify you and to gather broad location and demographic information.
When do we share your personal information?
Hartestate will not share, rent, sell or otherwise disclose any of the personal information that we collect about you, except when we have your permission or in any of the following situations:
We may disclose the results of aggregated data about you for marketing or promotional purposes, as further described below. We may disclose, to the owners of certain content available through the Services, or their representatives, the following types of aggregated data about usage of such content: the number of views and the number of users who view the content, statistical information about users who view the content by geography, the referring URLs of users who view the content, the number of users who interacted with the content in specific ways, and other similar aggregated information relating to usage of the content. We may also disclose to third parties certain algorithms developed from analytics and machine learning conducted on user information collected in aggregated form, but these algorithms do not contain or disclose any personal information that is identifiable to you.
We may disclose your personal information to partners and resellers in order to facilitate sales in situations where Hartestate does not directly sell our products and Services due to location, industry type or any other reason as determined solely by Hartestate.
We may disclose information about you as part of a bankruptcy, corporate reorganization, merger, acquisition or other sale or transfer of Hartestate assets or business.
We may be legally obligated to disclose information about you to the government or to third parties under certain circumstances, such as in connection with illegal activity related to our Services or to respond to a subpoena, court order or other legal process, including to meet national security requirements. We reserve the right to release information that we collect to law enforcement or other government officials, as we, in our sole and absolute discretion, deem necessary or appropriate.
From time to time, we may contact you with information about our products and services. Most marketing messages we send will be by email. For some marketing messages, we may use personal information we collect about you to help us determine the most relevant marketing information to share with you. In most cases our processing of your personal data for marketing purposes is based on our legitimate interest to provide you information about our current and future products, services and events.
Please be aware that if you opt-out of receiving marketing email from us, it may take up to ten business days for us to process your opt-out request, and you may receive marketing email from us during that period. Additionally, even after you opt-out from receiving marketing messages from us, you will continue to receive administrative and transactional messages from us regarding your use of the Service.
How do we use online analytics services and tailored online marketing?
In our Services, we use Google Analytics and other third-party web analytics services. These third-party services use the kinds of technology described in the preceding sections to help us analyze how users use the Services, including by noting the URL that users visited before they came to our Services. These service providers will receive or directly collect the information collected by the technology, which they will use to evaluate your use of the Services. As described in the following paragraphs, we also use Google Analytics with the Services for certain purposes related to online marketing. You may wish to install the Google Analytics Opt-Out Browser Add-on, available at: https://tools.google.com/dlpage/gaoptout, to prevent Google Analytics from using your information for analytics.
We also allow other third parties, such as Google Analytics, Facebook and other ad networks and ad servers, to access their own cookies or other tracking technologies on your computer, mobile phone, or other device you use the Services. These tracking technologies enable these third parties to serve our tailored marketing to you while viewing other areas of the Internet, based on anonymous information collected while you are using the Services. We have implemented the following Google Analytics advertising features based on interests and location for the purposes of remarketing: retargeting and enhanced demographic tracking, including affinity audiences, custom affinity audiences, in-market audiences, similar audiences, demographic and location targeting, and demographics and interest reports. The parties that provide these technologies may offer you a way to opt out of targeted marketing as described below. Click the following link for more information on how Google uses data when you use the Site: https://policies.google.com/privacy
You may visit the Network Advertising Initiative’s Consumer Opt-Out Link and/or the Digital Advertising Alliance’s Consumer Opt-Out Link to opt-out of receiving tailored marketing from companies that participate in those programs, and if you are interested in learning about tailored browser marketing and how you can generally control cookies from being put on your computer to deliver tailored marketing (i.e., not just for our Site). You may also visit the Google Ads Settings page to opt-out of Google Analytics for Display Advertising or customize Google Display Network ads. Please also see additional information here about Google Ad Settings for mobile apps. Be aware that you may still receive marketing content that is not tailored to your interests, even if you opt-out of tailored marketing, to the extent marketing technology is integrated into our Site. In addition, we are not responsible for any choices you make using any of the above opt-out links, and we do not control these opt-out methods or their continued availability or accuracy.
You may also receive tailored in-application marketing content when using an application on a mobile device. Each mobile operating system provides its own instructions on how to prevent or opt-out of the delivery of tailored in-application marketing content.
Automated decision-making and profiling
Automated decision making refers to a decision that is taken solely on the basis of automated processing of your personal data, for example using software, artificial intelligence or other rating or scoring algorithms. Profiling uses automated processing which sometimes results in automated decision making, and in some cases does not.
When you sign up to use the Services, we may use certain personal information, for example your first name, last name, address and IP address to verify you are eligible to use the Services and to restrict your access if you are not, for example if you are resident in a country or region that is subject to a U.S. government embargo. We will also restrict access by use of automated decision-making and profiling to anyone on or, directly or indirectly, owned, in whole or part, by any person or persons on the U.S. Treasury Department’s List of Specially Designated Nationals and Blocked Persons or any other U.S. government list of parties with respect to transactions that are forbidden or restricted.
Your right not to be subject to automated decision making and profiling does not apply if the decision was necessary for entering into or performing a contract with you or is authorized by law and there are suitable safeguards for your rights and freedoms. However, in these situations, you can still obtain human intervention in the decision-making process and will make sure there are methods in place for you to express your point of view.
How do we secure your personal information?
We take steps to help protect your data, including your personal information. The steps include protecting this data against accidental loss, unauthorized use, disclosure, and restricting access to personal information by our staff. The Service is hosted by a third-party hosting company that we have determined maintains various security controls and utilizes TLS encryption for all internet communication with the Service. We also require all staff that administer and develop the service follow a series of controls, including strong passwords, the use of anti-virus and anti-malware software, disk encryption and other practices.
We use various 3rd party processors to enable us to provide the Service, and as part of our vendor due-diligence, we review the security controls these processors have in place for appropriateness in relation to the type of data we collect.
You should keep in mind, however, that the Service utilizes software, hardware, and networks, which from time to time require maintenance and experience problems beyond our control. Note that no data transmission over the public internet or encryption method can be guaranteed to be 100% secure. Consequently, we cannot ensure or warrant the security of any information that you provide to us. You transmit information to us at your own risk.
How long do you retain personal information?
What is our policy on deletion of personal information?
Customers can request through support to delete the personal (PII) data at any time. To exercise the access and deletion rights described above, the account owner should submit a verifiable consumer request to us using the information in the ‘Contact us’ section.
Rights to access
You may correct or update information collected about you by contacting Hartestate at the email or mailing address noted below. We will use commercially reasonable efforts to correct or update our records. For our records, we may retain original and updated information for reasons such as technical constraints, dispute resolution, troubleshooting, and agreement enforcement.
You have the right to access personal information about you. We may request a fee to meet our costs in providing you with details of the information we hold about you, as permitted by law. We may decline to process requests that are frivolous, vexatious, jeopardize the privacy of others, are extremely impractical, or not otherwise required by local law.
Links to third-party websites, apps or services?
Updates to this Policy
What is our policy on children users of the Services?
We do not knowingly collect or maintain personal information from persons under 16 years old. Our Services are intended for use by a general audience, and no part of our Services is directed to children under 16. If Hartestate learns that personal information of children less than 16 years old has been collected without verifiable parental consent, then Hartestate will take the appropriate steps to delete this information. If you are a parent or guardian and discover that your child under the age of 16 has obtained an account on the Services or otherwise provided us with personal information without your consent, then you may alert Hartestate at the address below and request that we delete that child’s personal information from our systems.